Kind+Jugend 2018

Category: Trade fair
Date:20-Sep-2018 - 23-Sep-2018
Time / Details:09:00 am - 06:00 pm
Event locationKölnmesse GmbH | Messeplatz 1
D- 50679 Köln
Organiser:Messe Köln

  • OEKO-TEX® exhibition booth in Hall 10.1, Stand E070
  • 21.09.2018 | 11:00 Uhr
    Presentation by Martin Cieslik, Hohenstein, about "Next generation of product stewardship: The key to confidence":

    When it comes to product safety and responsible production, parents are the most demanding consumer segment of all. According to OEKO-TEX®’s global The Key To Confidence consumer study, 47% of parents expressed concerns about harmful substances in textiles as compared to 28% of people without children. Parents also voiced greater interest in socially responsible manufacturing and its impact on the environment. How do brands and retailers reassure parents that their product stewardship programs align with these expectations so that they can purchase with confidence? Join world leading OEKO-TEX® to understand what parents today think about textile sustainability and ways to use certification and labels like MADE IN GREEN to reassure parents that clothing and home textile products are both safe and considerately made.

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